COMM 3143. Social and Digital Media Writing (3-0-3) The media writing landscape demands flexibility, while sustaining the core values of media professionals and journalists. The ability to think critically, to experiment, and be flexible are perhaps the attributes that will make the difference in succeeding professionally in this new era. In this course, students will learn to apply these core values in creative and adaptable on new media platforms.
COMM 3242. Writing for Media (2-2-3) Prerequisites: COMM 2105, 2110, 2136 or 2137. Practical application of effective public relations techniques based on a comprehensive P.R. campaign. May include, but is not limited to, letters to the editor, personality profile, news releases, broadcast version, social media, and speech writing. (Course Fee Required)
COMM 4143. Strategic Media Writing (3-0-3) Prerequisites: COMM 3242 and COMM 2015, COMM 2110, COMM 2136, or COMM 2137. This course trains students how to write for media used by media professionals. Students will begin with fundamental training in media industry writing standards and methods of information gathering for content development. Practical application of media writing standards will be applied to specific genres in media writing, such as human interest/feature writing, opinion/editorial, and broadcast platforms of content delivery.