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Academics

Academics

Communications options

COMM 3125. Modern Media and Culture (3-0-3) Prerequisites: COMM 2105, 2110, 2136 or 2137. This class will address the social responsibility of the media and its influence upon media consumers by examining media economics, media ethics, media effects of electronic and print media, and critical analysis of media's role in society.

COMM 3135. Persuasion (3-0-3) Prerequisites: COMM 1110 and COMM 2105, 2110, 2136 or 2137. An introductory study of selected theories of persuasion. Students will examine, analyze, and apply persuasive techniques used in today's culture.

COMM 3146. Political Communication (3-0-3) Prerequisite or Corequisite: POLS 1101. Introduction to theory and practices of political communication, including the conduct of campaigns and providing public services. In addition, the student will participate in a political or voter registration campaign, or work in an elected official's office.

COMM 4135. Crisis Communication (3-0-3) This course is an overview of the crisis communication process. This course focuses on theories of crisis communication and how they can be applied to actual crisis situations. Students will learn the crisis management process: prevention preparation, response, and learning.

COMM 4145. Organizational Communication (3-0-3) Prerequisites: COMM 2105, 2110, 2136 or 2137. Emphasizes communication concepts and principles as they pertain to the workplace. Topics include corporate culture interview and selection, performance feedback, team building, conflict management and diversity management.

COMM 4147. Advertising Campaigns (3-0-3) Prerequisites: COMM 2105, 2110, 2136 or 2137. This course is designed for students to apply their collective abilities and knowledge toward the development of a comprehensive advertising campaign for a client as designated by the American Advertising Federation through its National Student Advertising Campaign Competition.(Course Fee Required)

COMM 4257. Video Production II (1-4-3) Prerequisites: COMM 3257 and COMM 2105, COMM 2110, COMM 2136 or COMM 2137. A course in Documentary Web Video Production that is designed to provide students with a framework for production of various documentary styles. The instruction uses readings, screenings, critical analysis, discussion, equipment and process orientation, and supervised and unsupervised field production and editing. We will work with digital video/audio hardware/software to develop advanced media production skills.